Marketing site development for SaaS companies

Three formats depending on your stage, always at €595 per working day. Landing page (1 page, conversion funnel, PageSpeed 95+): 2 days, from €1,190. Showcase website (5 to 10 pages with SEO blog, product pages and pricing): 6 days, from €2,975. Website with CMS (10 to 25 pages, SEO/GEO silo architecture, multilingual, CRM integrations): from 12 days, from €7,140. Beyond 25 pages: custom quote. The price covers custom design, technical SEO and delivery in 1 to 10 weeks depending on the format. A monthly content management retainer is available as an option. A 25-minute call is enough to scope your needs and identify the right format.

Webflow and Framer work well for a first site. The limits show up when you want a structured conversion path, dedicated feature pages that rank on Google, advanced structured markup or a genuinely worked pricing page: performance plateaus on Core Web Vitals, the CMS stays basic, and you depend on the vendor's ecosystem. A custom site hands you back control: PageSpeed 95+, native SEO and GEO, free architecture, and code that belongs to you.

Yes. The site is built with Astro, a standard open-source framework. Your dev team can work on the code at any time: modify a page, add an integration, deploy a change. The code is hosted in your own Git repository, documented, and follows industry conventions. The goal is for your marketing team to manage content independently (via an admin interface or directly in the files) and for your dev team to step in when needed, without depending on Numinam.

The pricing page is often the most visited and the least polished. I apply a few simple principles there: the recommended plan highlighted visually, the annual / monthly toggle with the saving shown, social proof placed near the action buttons, and the FAQ built in so objections get handled where they appear rather than after the visitor has left.

I cannot promise you a number: the conversion rate depends on your product, your price and the quality of the traffic arriving. Be wary of anyone who quotes you a multiplier before seeing your pages.

What I can tell you is where visitors get lost on the SaaS sites I audit: a homepage that qualifies nobody, feature pages that describe the tool without answering objections, and a pricing page that leaves people to choose alone. During the 25-minute audit, we look at your current rate and the pages where it drops. The target gets set from there, not from a market average.

Yes, and it is often the least worked part. When a prospect searches "collaborative project management tool" or "automatic invoicing software", they are in active comparison: purchase intent is strong. A dedicated feature page, structured around that search, captures that traffic.

Those are also the pages ChatGPT, Perplexity and Google AI Overviews cite when a user asks for a recommendation.

Three options depending on your situation. I can write the content from A to Z (included in the budget or as a supplement depending on volume). I can optimise the content you provide (restructuring, SEO, conversion copywriting). Or I can work directly with your marketing team or copywriter to produce together. We define the model during the scoping call based on your internal resources.

The complete source code lives in your own Git repository from day one, on very widespread technologies (Astro, Node.js), with the technical documentation delivered at launch. Your dev team, or any other developer, can take over.

What I cannot promise is being available forever; what I can guarantee is that my leaving does not block you.

Yes. Existing content (text, images, structure) is carried over and integrated into the new architecture. If your Webflow site has SEO traffic, 301 redirects are set up on every URL to preserve your Google rankings. The Webflow site stays online throughout the development phase. The switch happens once everything is tested and validated.