A fast site that nobody finds is a wasted investment .

SEO (Search Engine Optimization) optimizes your site to appear in traditional Google results — blue links, organic positions. GEO (Generative Engine Optimization) optimizes your content to be cited by generative search engines: Google AI Overviews, ChatGPT, Perplexity, Claude. I integrate both from the start. A SEO-only site misses 60% of searches that end without a click. A SEO + GEO site covers both discovery channels.

Agentic GEO is the next evolution of online visibility. AI agents (like ChatGPT Agent, Google Gemini, Copilot) no longer just answer questions — they execute actions for the user: compare, book, purchase. This is the B2A2C model (Business to Agent to Consumer). I prepare your site for this future by structuring your data to be not only citable, but actionable by AI agents — enriched schema markup, transactional content, accessible APIs.

SEO quick wins (technical fixes, existing page optimization) show results in 4 to 6 weeks. Content SEO (new articles, silo architecture) takes 3 to 6 months to produce significant organic traffic impact. GEO visibility (AI citations) can start faster — LLMs reassess their sources continuously, not on a fixed indexing schedule like Google.

No. Traditional SEO remains the foundation: 76% of citations in AI Overviews come from the top 10 organic Google results. If you don't rank on Google, AI won't cite you either. What's changing is that ranking alone is no longer enough — you also need to structure your content to be cited. I treat SEO and GEO as complementary, not competing.

A full SEO & GEO audit costs between €2,000 and €5,000. A content strategy with optimized article production ranges from €5,000 to €15,000. Ongoing support (monthly production, ranking tracking, optimization) is offered as a retainer between €1,500 and €3,000 per month. Pricing depends on the size of your site, the number of thematic silos, and the level of competition on your keywords.

No. I start by auditing your existing content. Articles that are already performing are kept and optimized for GEO (adding structured data, rephrasing for LLM extraction, enriching with verifiable sources). Only low-performing content is removed or merged. The goal is to capitalize on what exists, not throw everything away.

I track GEO visibility through several indicators: the number of times your brand is cited in LLM responses (ChatGPT, Perplexity, Gemini), traffic from AI bots (GPTBot, ClaudeBot, PerplexityBot) visible in server logs, and share of voice in generative responses for your target queries. These metrics complement traditional SEO KPIs (rankings, organic traffic, leads).

My SEO & GEO strategy is based on public data (rankings, traffic, server logs) and GDPR-compliant analytics tools. No personal data from your visitors is shared with third parties. AI visibility tracking tools analyze public LLM responses — not your users' private conversations.