A showcase site is the base of a Belgian company's online presence, whether you run an SME, work as a freelance or a consultant, or manage a school or a liberal profession. In 2026 the prices run from €1,000 to more than €10,000, depending on your ambition, the complexity of the project and the provider you pick.
Quick summary: how much does a showcase site cost in Belgium?
| Type of website | Min. price | Max. price | Deadlines |
|---|---|---|---|
| Single window (4-8 pages) | 1 000€ | 4 000€ | 4–8 weeks |
| Advanced showcase (10+ pages, blog, advanced SEO) | 4 000€ | 10 000€+ | 8–12 weeks |
| Premium showcase (custom design, animations, integrations) | 7 000€ | 15 000€ | 10-14 weeks |
Most Belgian SMEs invest between €2,500 and €6,000 for a fast showcase site built to bring in leads.
1. What a showcase site is, and what it includes
A showcase site is there to:
- present your business,
- gain your visitors' trust,
- generate leads (forms, calls, reservations),
- improve how you rank in local or national search.
It generally includes:
- 4 to 12 pages (home, services, about, contact),
- responsive design,
- basic technical SEO,
- form integration,
- analytics setup.
A showcase site does not include e-commerce, a customer area, a configurator or a complex back office.
For those projects, see my main guide:
2. Simple showcase site, 4 to 8 pages: €1,000 to €4,000
It's the standard for freelancers, consultants and small businesses.
What's usually included
- semi-custom design based on a template,
- simple sections,
- services, about and contact pages,
- basic technical SEO (tags, structure),
- CMS installation, if you go with WordPress.
Ideal for
- getting started,
- having a professional presence,
- small budgets.
Typical providers
- Freelance: €1,000 to €2,000
- Small agency: €2,000 to €4,000
3. Advanced showcase site, 10 pages and up, with blog and SEO: €4,000 to €10,000
This is the most common category for Belgian SMEs that want a fast site built for conversion and search.
What's included
- custom professional design,
- a blog set up for SEO,
- a full content architecture,
- several forms (lead magnet, quote request, contact),
- light animations, transitions and interactions,
- integrations (Google Analytics 4, CRM, newsletters),
- deeper SEO work: structure, internal linking, editorial content.
Ideal for
- SMEs that want a steady flow of leads,
- local or national companies with several departments,
- B2B players who need solid branding.
Typical providers
- Freelance expert: €4,000 to €6,000
- Specialized agency: €5,000 to €10,000
At Numinam, a showcase site starts at €2,975, or five working days at €595. Section 10 has the details.
4. Premium showcase site, custom design, animations and AI: €7,000 to €15,000
For companies that want a site that stands out.
Usually includes
- fully custom design,
- motion design and advanced micro-interactions,
- very detailed service pages,
- advanced integrations (CRM, sales tools),
- in-depth UX analysis,
- an AI chatbot or conversational assistant,
- Core Web Vitals optimization.
Ideal for
- agencies, consulting firms, tech companies,
- brands that want a high-impact site,
- companies whose site has to show a high level of expertise.
5. What makes the price vary: the six factors
Number of pages
Add €150 to €500 per extra page.
Design level
- template: the cheapest route,
- custom design: 30 to 50% more.
SEO included
Basic SEO is included. Strategic SEO, meaning keyword research, a content plan and copywriting, adds €1,000 to €5,000.
Extra features
- an advanced form,
- a calendar or booking system,
- an AI chatbot,
- a CRM integration.
Each one adds €500 to €4,000.
The CMS you pick: WordPress, Webflow or Astro
- WordPress: cheaper to build, heavier to maintain,
- Webflow: better design tooling, a more expensive licence,
- Astro: the fastest of the three, and a good fit for SMEs that care about speed.
The provider: freelance or agency
A freelance costs less and comes with fewer guarantees. An agency costs more, brings deeper expertise and follows the site over time. Based in Brussels? My page on website creation in Brussels covers prices, timelines and the Digitalization Grant of up to 70%.
6. How much does it cost to maintain a showcase site?
Expect €600 to €2,400 a year, depending on:
- security updates,
- backups,
- monitoring,
- ongoing SEO work,
- content updates.
7. Realistic budgets for a Belgian SME
Case 1: a service SME, plumber, electrician or consultant
- Budget: €2,500 to €5,000
- Objective: calls and forms
Case 2: a B2B SME, agency, firm or tech company
- Budget: €5,000 to €10,000
- Objective: credibility and qualified leads
Case 3: a company with strong branding
- Budget: €8,000 to €15,000
- Objective: a premium, high-end site
8. Mistakes to avoid
Choosing on price alone
An €800 showcase site will be slow, invisible in search, and left without anyone to look after it.
Neglecting SEO
Adding SEO after the fact usually costs more than building it in from the start, because pages and structure have to be reworked.
Thinking WordPress is free
Maintenance can cost more than the site itself.
Not setting a clear objective
A showcase site needs one main objective: calls, quote requests, downloads or appointments.
9. What budget should you plan for your showcase site?
A simple way to estimate it:
| Profil | Recommended budget |
|---|---|
| Independent | 1 500€ - 3 000€ |
| Small SME | 2 500€ - 5 000€ |
| Established SME | 5 000€ - 10 000€ |
| High-end company | 8 000€ - 15 000€ |
10. Working with Numinam: what it costs
Who is behind Numinam? I'm Sébastien Balieu, a freelance web developer and UX/UI designer based in Brussels, and the founder of Numinam. What I build: very fast websites, under one second to load, 95+ on PageSpeed with Astro, designed for SEO and conversion from the start, with custom design and, where it earns its place, AI integration.
My prices are published: €595 per working day. A landing page starts at €1,190, a showcase site at €2,975 and a CMS website at €8,925. The details are on the pricing page. Reply within 24 hours, and you keep full ownership of the code, the domain name and every access credential. Each quote spells out the number of pages, the revisions included and the recurring costs.
Recent example: the website for Harmonia, the app I publish, a bilingual showcase site of about ten pages. Cost of the site: €6,900.
Request your quote. I'll get back to you within 24 hours.
