Why a website can cost so much1,500 for a freelancer,6,000 in a branchor25 000€ for a corporate project?
In 2026, the price of a website will depend on10 key factors.
Understanding these elements will help you :
assess whether a quote is coherent,
avoid pitfalls,
define a realistic budget,
make an informed choice between WordPress, Webflow, Astro or custom.
Here's a clear, practical guide to what really makes a price change.
1. Number of pages
The more pages a site contains, the longer it takes to design, integrate and optimize.
Examples:
5 pages → 1 500€ - 3 000€
15 pages → 3 500€ - 7 000€
30 pages → 8 000€ - 15 000€
Each additional page can represent+100€ à +500€depending on its complexity (detailed service, optimized landing page, local SEO page...).
2. Design level (template vs. custom)
This is one of the most decisive factors.
Template
fast
economic
limited
→ ideal for small budgets
Design sur-mesure
unique experience
high conversion level
strong consistency with branding
→ +30 to +80% on the final price
Design often represents40% of total budget a professional website.
3. Functional complexity
The more advanced features a site offers, the higher the bill.
Features that add cost :
reservation system → €1,000 to €3,000
customer space / B2B portal → +€2,000 to +€8,000
advanced forms → +€300 to €1,200
product configurator → +€2,000 to +€10,000
automatisations (emails, workflows) → +500€ à +4 000€
chatbot IA → +1 000€ + monthly subscription
This brings us closer to amini logicielnot a simple site.
4. Integrated SEO (from basic to advanced)
Basic SEO (included in 90% of projects)
structure correcte
title tags
performance acceptable
Advanced SEO
keyword study
logical architecture
optimized writing
thematic clustering
optimisation Core Web Vitals
Additional cost :+1 000€ à +6 000€
A site designed to rank costs more... but earns more.
5. Multilingualism
Adding a language doesn't double the price - but it doesmultiplies from +20% to +40%.
Why?
more pages,
duplications,
Specific URLs,
Multilingual SEO,
design consistency,
structural work.
Example:
FR site: €4,000
Site FR + EN + NL : 6 000€ - 11 000€
6. External integrations (CRM, ERP, accounting)
Each technical connection costs between1,000 and €4,000according to :
aPI quality,
the level of documentation,
the desired synchronization,
number of calls (stock, customers, orders, etc.).
Common examples:
CRM (HubSpot, Pipedrive)
ERP (Odoo, SAP)
accounting (Exact, WinBooks)
e-mailing (Brevo, Klaviyo)
7. Performance (Core Web Vitals)
In 2026, performance is no longer optional:
it influences SEO, conversions and credibility.
Butget a 90+ site on Lighthouse request :
asset optimization,
clean architecture,
javaScript reduction,
optimized images,
hosting performant.
This is one of the reasons why Numinam usesAstrowhich generates ultra-fast websites.
Additional effort: +15% to +40% of budget.
8. The choice of technology
Technology | Benefits | Cost |
|---|---|---|
WordPress | economical, flexible | € |
Webflow | premium design, low maintenance | €€ |
Shopify | ideal e-commerce | €€ |
Astro (Numinam) | ultra fast, top SEO, secure | €€€€€ |
Sur-mesure headless | scalable, unlimited | €€€€ |
The more modern & efficient the technology → the higher the quality → the higher the initial cost.
But the long-term costdiminue (reduced maintenance, fewer bugs, better performance).
Light speed website
Sites that load in <1s - to reduce lead loss by up to 30-40%.
9. Type of service provider (freelance, agency, expert studio)
Freelance
economic
- limited skills
- disponibilité variable
Typical price: €1,000 - €4,000
Generalist agency
good structure
services multiples
- sometimes slow
- not always a tech expert
Typical price: €3,000 - €12,000
Studio expert (Numinam)
performance
modern stack (Astro, IA)
ROI-driven
premium quality
Typical price: €4,000 - €20,000
10. Maintenance, support and evolution
A website isnot a one-off cost.
Recurring costs also influence the starting price.
Maintenance 2026 :
WordPress: €100 - €500/month
Webflow : 20€ - 80€/mois
Astro (Numinam): 0€ - 150€/month (very low, no server vulnerabilities)
Upgrades: €500 - €5,000/year depending on ambitions
→ For more details: Recurring website costs (/cout-maintenance-site-web)
Examples of budgets by type of company in Belgium
Freelance
1 500€ - 3 000€
Simple site + basic SEO
SMEs (10 to 50 employees)
3 000€ - 8 000€
Professional website + SEO + customized design
Established SME / B2B
8 000€ - 20 000€
Advanced SEO + performance + integrations
Large companies
20 000€ - 50 000€+
Complex architecture + multilingual + customized
Mistakes to avoid
choose solely on the basis of price,
underestimate SEO,
forget evolution costs,
neglect performance,
choose WordPress out of habit, not strategy.
Working with Numinam: what does it change?
Numinam develops websites:
ultra-fast (Astro),
optimized for SEO right from the design stage,
designed for conversion,
secure (no server faults),
scalables,
withIntegrated AI when it brings real value.
Typical budget :3 000€ - 15 000€
→ Request a free audit :contact@numinam.com